Tag: IPL sponsors

Pay only for IPL matches played so far, Star tells worried sponsors and advertisers

NEW DELHI: Star Sports has told advertisers who had bought airtime on the now-suspended 14th edition of the popular Indian Premier Leage (IPL) cricket tournament to pay only for the matches that have been played, sources said. Star Sports has bagged the IPL’s television and digital rights for 2018-2022 for Rs 16,348 crore, agreeing to […]

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